Spotify Abida Parveen

Spotify features Sufi legend Abida Parveen on Times Square

Legendary Sufi singer Abida Parveen has been proudly featured by Spotify on a digital billboard at Times Square, New York, as not only the EQUAL Pakistan Ambassador of August, but also as the EQUAL Global ambassador marking a significant moment for South Asian representation on the global stage. Spotify’s EQUAL is dedicated to promoting women artists by providing them with a…

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OICCI

Pakistan’s Climate Crossroads: OICCI Highlights Private Sector’s Role in Mitigating Climate Change

Despite contributing only 0.9 per cent to global greenhouse gas emissions, Pakistan faces severe climate vulnerabilities and is ranked 5th most affected country. This underscores the urgency of its climate action plans and the pivotal role of the private sector. To provide a roadmap emphasising public-private partnerships to mitigate climate change, the Overseas Investors Chamber…

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Visa Prodigies

Taking Small Steps to Big Successes: Visa Partners with Hasan Raheem to Celebrate Pakistan’s Prodigies

Visa has joined forces with Hasan Raheem, a rising star in Pakistan’s music scene, to unveil the Prodigies campaign. This new initiative is part of Visa’s global campaign and celebrates the power of small steps that lead to big achievements. Visa, a world leader in digital payments, has launched a new global campaign, “Prodigies,” which…

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Leech

LEECH Cast Hosts Media Meet-Up in Lahore

The cast and crew of the groundbreaking Pakistani film LEECH—including Naveed Raza, Fahima Awan, and Mahsam Raza—held a press meet-up in Lahore to discuss their trailblazing movie. The film confronts the global climate crisis, with a spotlight on Pakistan, exposing the forces driving this environmental catastrophe. Glamora Films and HUM Films come together to give…

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University Challenge

Jubilee Life Insurance Hosts University Challenge, Empowering Future Leaders in the Insurance Industry

Jubilee Life Insurance, Pakistan’s largest private sector insurance company, hosted the Jubilee Life Insurance University Challenge (JLIUC) at the British Deputy High Commission in Karachi. This transformative initiative, established in collaboration with SEED Ventures, aims to empower students from Karachi’s top universities by providing them with a platform to present their innovative research and products…

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Surgical Conference

AKU’s Centre of Excellence for Trauma and Emergencies Partners with PDMA to Combat Heatwaves in Pakistan

The Centre of Excellence for Trauma and Emergencies (CETE) at Aga Khan University (AKU), in collaboration with the Provincial Disaster Management Authority (PDMA), convened a stakeholder meeting under its ‘Heat Emergency Awareness and Treatment’ project. Funded by Elrha, the project  aims to address the escalating threat of extreme heat events in Pakistan through public awareness,…

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